Healthy Vending; No Oxymoron!

Healthy Vending; No Oxymoron

With just 7 days to go before the BeingHealthy conference in Manchester (#bhealth12), we wanted to give you a (virtual) taste of the afternoon’s agenda.  Food for thought for those in the vending industry who still need persuading that consumers want to eat a range of products, both naughty and nice. No oxymoron, indeed.

We were taken aback at Vending Paris a couple of weeks ago when an industry veteran told us that what we were talking about was “b*ll**ks” (I wont translate for any of my foreign friends – just assume the more polite and usual term of "rubbish"!). Well, my friends, red rags and bulls, red rags and bulls…

We’re not talking about throwing away everything we know and love in vending, we are only suggesting that by offering more choice and products, meeting new and different needs of your consumers, your business can benefit. 

Take a look down the aisle at your nearest supermarket and there is definitely room for more, better for you, healthy, functional, different, unusual and tasty. 

Perhaps, we know the consumers we have so well that it’s very easy to overlook those we don’t?  The vending rejectors, the dieters, the foodies, the worried well… we could go on… you know the saying "familiarity breeds contempt"?

So, what we suggest is that you take only 2 hours from your day (shorter than a round of golf, we’re guessing) and join the conversation… find out how all of this brave new world can be healthy for your business…

Our Amazing presenters; 

Tracey Graham - Abercromby Vending (Scotland)

Sean Kelly - HUMAN Healthy Vending (USA)

Chris Carter - Selecta (UK)

Liz Morris – Working Families

Nathan Kulik – Innocent

Be tempted – Being Healthy on 12^th November at Imperial War Museum, North, Manchester

See you next week!

Gillian & Neil, the friendly vending geeks

24vend